Tag Archives: Ilford

Cumulative Impact Zone in Ilford

Renaisi were commissioned by the London Borough of Redbridge to carry out research around establishing an evidence base to support the creation of a cumulative impact zone in Ilford town centre and Seven Kings.

Redbridge Council have received numerous complaints from residents about problems associated with licensed premises in both areas. It was felt that current licensing arrangements were insufficient to prevent further detrimental development of licensed premises and the council are therefore seeking the extra powers that a cumulative impact zone would provide them in order to counteract the problem.

The objectives of the study are to:

- Identify perceived and actual levels of crime and disorder in Ilford and Seven Kings

- Demonstrate that a notable amount of crime and disorder is caused by customers of licensed premises, or that risk factors are such that the area is nearing cumulative impact

- Evidence that crime and disorder is having a negative impact on the growth and sustainability of the night time economy in the defined areas

Renaisi has been working to capture high quality, representative data from Ilford and Seven Kings using methods such as focus groups, stakeholder interviews and evening anti-social behaviour counts.  Desk top research has also formed an important part of the study as it has allowed Renaisi to establish actual crime levels and benchmark them against competing town centres.  All of this will result in Renaisi gaining a clear view of the actual and perceived crime spots in the area, what needs to happen to make people feel safer, the extent to which crime and disorder effects the viability and success of evening businesses, and a SWOT analysis of the current evening and night time offer.

On the town

A review of the night time economy in Ilford Town Centre

Redbridge Council has recently awarded Renaisi the contract to conduct an evening and night time economy study in Ilford town centre.

The study intends to inform the development of a diverse, vibrant and sustainable evening and night time economy in the town centre by interviewing both local residents and those living outside the borough.

We will be looking at the current activities on offer in Ilford, and what local residents would like to see improved or introduced. We will also be looking at the competing night-time destinations in the area and the issues affecting people’s choice for their evening activities.

As part of the study, Renaisi will facilitate a series of focus group discussions amongst a range of different residents in the borough and conduct a number of surveys in the surrounding town centres of Walthamstow, Barking, Stratford and Romford.

Renaisi will be using a 4 step approach to recruit participants for focus groups and will aim to target residents from a number of different backgrounds, to represent Redbridge’s diverse communities. The out of borough surveys will also aim to reflect consumer diversity through careful targeting of a wide range of participants.

Research for the study will commence in mid-October and it is anticipated that the study will be finished in late December, outlining a number of key recommendations which will enable Ilford town centre’s evening and night time economy to thrive.